Tuesday, February 26, 2008

Taco Bell, V-Day, and Flash

For those of you who went to some less romantic locale for dinner on V-Day, you probably missed out on their purple sauce packs.


DirectDaniella.com

When we got home, my wife and I decided to check out this website and see what it was all about. Visiting the site gave me flashbacks to Carl's Jr's stunt with SI a while back. (I am not a Paris Hilton fan at all. Though she looked good in an interview I saw in a burger joint in Florence.)

Paris in Shanghai


Where was I?

Oh, right. DirectDaniella.com.

If you haven't linked over to the site already, it is a very cleaver use of Flash. They shot footage of one of the swimsuit models (Daniella), placed that within a website that allowed you to "take pictures" within the cheesy storyline's confined timeline, and then let you save these images (in theory, I haven't gotten it to work, hence none of my "work" posted here).

All in all, it's pretty fun. Nothing to "write home about", but obviously enough to blog about.

But this post is about more than just the fast food industry's latest attempt to use sex to sell their greasy grub (which I love, by the by). This is about the trend to use Flash as the foundation for all sorts of new creative applications online. I've now created an editing tutorial over at Production-Now.com using the power of JumpCut, which is built on Flash. This is not to mention YouTube, Homestarrunner, and many other sites that are built on Adobe's acquired technology.

Cool stuff.

~Luke Holzmann

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